UPC has increased broadband speed for all customers following 10 million EUR spent on hardware upgrades. The improvement will be offered at no extra charge and will increase speed to a minimum of 1 Mbps, up to 6 Mbps depending on subscription plan.
According to Marketing & Sales Manager Raluca Milin, the company will also offer promotional incentives to prospective customers, including a lent DSL modem. The company has recently rolled out cSpire, a customer service management platform, and will implement VITRIA, a solution to unify databases and improve accessibility at call center level.
UPC Romania currently has 1,300,000 customers in 200 communities. The company has invested over 500 million USD since 1992. UPC Romania is affiliated to Liberty Global Inc.